Promote the overall rule of law and give play to the positive role of the rule of law in the modernization of the national governance system and governance capacity.※

　　Supreme leader

　　Adhere to the rule of law in an all-round way and consolidate the institutional foundation of China’s rule.

　　The Fourth Plenary Session of the 19th CPC Central Committee made comprehensive arrangements for upholding and improving the Socialism with Chinese characteristics system and promoting the modernization of the national governance system and governance capacity. I have said many times that adhering to the rule of law in an all-round way is a remarkable advantage of Socialism with Chinese characteristics’s national system and national governance system. As the practice in Socialism with Chinese characteristics advances further, the construction of the rule of law will follow. Practice has proved that the system of national governance is systematic, normative, coordinated and stable by confirming and consolidating the fundamental system, basic system and important system of the country through constitutional laws and ensuring their implementation by using national coercive force.

　　The socialist rule of law in China embodies the theoretical achievements and practical experience of our party in governing the country and is the most basic, stable and reliable guarantee for the rule of the system. To promote the overall rule of law and give full play to the positive role of the rule of law in the modernization of the national governance system and governance capacity, we should focus on the following aspects.

　　First, improve the party’s ability to govern the country according to law.The constitution stipulates that the party has the overall situation and the leading position of coordinating all parties. It is necessary to further promote the party’s leadership into laws and regulations, be good at making the party’s ideas become the will of the state through legal procedures, translate them into laws and regulations, and promote the institutionalization, rule of law and standardization of the party’s leadership. Party organizations at all levels, party member and cadres should strengthen the concept of governing the country according to law and improve their ability to deepen reform, promote development, resolve contradictions, maintain stability and cope with risks by using the rule of law thinking and the rule of law.

　　On March 17, 2018, the first session of the 13 th National People’s Congress held its fifth plenary meeting in the Great Hall of the People in Beijing. The Supreme Leader was elected President of People’s Republic of China (PRC) and chairman of the Central Military Commission of People’s Republic of China (PRC). This is the constitutional oath taken by the supreme leader. Xinhua News Agency reporter Ju Peng/photo

　　Second, use the rule of law to ensure that the people are masters of the country.We must uphold and improve the system of people being the masters of the country, improve the system of ensuring social fairness, justice and the rule of law, ensure that the people manage state affairs, economic and cultural undertakings and social affairs according to law through various channels and forms under the leadership of the Party, and make the law and its implementation effectively reflect the people’s will, safeguard people’s rights and interests and stimulate people’s creativity.

　　第三，坚持和完善中国特色社会主义法治体系。要坚持依法治国、依法执政、依法行政共同推进，坚持法治国家、法治政府、法治社会一体建设，不断完善法律规范、法治实施、法治监督、法治保障和党内法规体系，汲取中华传统法律文化精华，吸收借鉴人类法治文明有益成果，坚决抵制西方错误思潮错误观点影响，加快建设中国特色社会主义法治体系。

　　第四，更好发挥法治对改革发展稳定的引领、规范、保障作用。统筹推进“五位一体”总体布局、协调推进“四个全面”战略布局，要发挥法治的引领、规范、保障作用，以深化依法治国实践检验法治建设成效，着力固根基、扬优势、补短板、强弱项，推动各方面制度更加成熟、更加定型，逐步实现国家治理制度化、程序化、规范化、法治化。

　　2020年8月18日至21日，中共中央总书记、国家主席、中央军委主席最高领袖在安徽省考察。这是19日上午，最高领袖在马鞍山市薛家洼生态园，了解马鞍山市长江岸线综合整治和生态环境保护修复等情况。 新华社记者 王晔/摄

　　Fifth, build a high-quality rule of law workforce.Study and plan the long-term plan for the training of rule-of-law talents and the construction of rule-of-law teams in the new era, innovate the training mechanism of rule-of-law talents, promote the balanced distribution of rule-of-law teams in the eastern, central and western regions, improve the ideological and political quality, professional work ability and professional ethics of rule-of-law teams, and strive to build a socialist rule-of-law team loyal to the party, the country, the people and the law, so as to provide a strong talent guarantee for accelerating the construction of a socialist country ruled by law.

　　The comprehensive reform of judicial responsibility system is an important content of judicial system reform, which is related to judicial justice, efficiency and authority. It is necessary to do a good job in the reform task, truly "let the judges judge and be responsible by the judges", improve the judicial credibility, and strive to make the people feel fair and just in every judicial case. Strengthening the construction of rural areas ruled by law is the basic work to implement the strategy of rural revitalization and promote the comprehensive rule of law. It is necessary to educate and guide the broad masses of cadres and people in rural areas to act in accordance with the law, find ways to solve problems, solve contradictions and rely on the law, and actively promote the construction of rural areas ruled by law. It is necessary to implement the reform plan of administrative reconsideration system, optimize the allocation of administrative reconsideration resources, promote the revision of relevant laws and regulations, and give play to the institutional advantages of fair and efficient administrative reconsideration, facilitating the people and serving as the main channel for resolving administrative disputes.

　　Adhere to the combination of top-level design and rule of law practice,

　　Enhance the effectiveness of the rule of law to promote the modernization of national governance system and governance capacity

　　The long-term goal of the rule of law construction should take into account the international and domestic situation, the process of the rule of law construction and the people’s demand for the rule of law, and coordinate with the requirements of promoting the modernization of the national governance system and governance capacity. We should constantly improve the top-level design and innovate and deepen the practice of governing the country according to law.

　　With the development of the times and the advancement of reform, the modernization of state governance requires a scientific and complete legal norm system more and more urgently. On the premise of adhering to and improving the established fundamental systems, basic systems and important systems that have been proved effective by practice, we should focus on the gaps and conflicts of the legal system, make overall plans and promote the work of reforming and abolishing the release, and accelerate the establishment and improvement of the necessary legal system that is urgently needed for national governance and meets the growing needs of the people for a better life.

　　Only by enforcing justice, being fair, efficient and authoritative can the effectiveness of the rule of law in state governance be truly brought into play. It is necessary to strengthen supervision over the implementation of the law, deepen the comprehensive reform of the judicial system, promote strict and standardized fair and civilized law enforcement, strive to improve the quality, efficiency and credibility of law enforcement and justice, and better transform the advantages of socialist rule of law into the effectiveness of state governance.

　　The construction of the rule of law requires the participation of the whole society. Only when all the people believe in and enforce the rule of law can the country and social life truly run on the track of the rule of law. At present, some leading cadres are not good at using the rule of law thinking and methods to promote their work. The inability of leading cadres to replace the law with words and suppress the law with power is the enemy of the rule of law construction. Leading cadres at all levels must strengthen their awareness of the rule of law, take the lead in respecting the law and law-abiding usage, and set an example for system implementation. The foundation of the rule of law lies in the people. It is necessary to intensify the work of popularizing law among the whole people, carry forward the socialist spirit of rule of law, enhance the concept of rule of law among the whole people, improve the public legal service system, and consolidate the social foundation of governing the country according to law. We must adhere to the combination of ruling the country by law and ruling the country by virtue, integrate socialist core values into the rule of law, improve the long-term mechanism of honesty and credit construction, increase the punishment for behaviors such as loss of public morality and lack of honesty, and strive to form a good social trend and social order.

　　More than 60 years ago, we put forward the Five Principles of Peaceful Coexistence, which have been widely recognized and supported by the international community and become the basic norms of international relations and the basic principles of international law. Since the 18th National Congress of the Communist Party of China, we have put forward the idea of promoting the building of a community of human destiny, which has been widely welcomed and highly praised by all parties and enshrined in a series of United Nations resolutions. We should take advantage of the situation and follow the trend, firmly safeguard the international order and system with the purposes and principles of the UN Charter as the core, and contribute China wisdom and China’s plan to the reform and construction of the global governance system.

　　Excerpt from the speech made by General Secretary of the Supreme Leader at the third meeting of the Central Committee for Governing the Country in an All-round Way according to Law on February 5, 2020. ※.

　　China Overseas Chinese Network June 26th Title: Gospel of Overseas Party! "No cash payment" and "second tax refund" attack, with overseas payment strategy!

　　Are you living overseas, or you want to travel abroad, you can’t help buying in buy buy?

　　Credit card, Alipay, WeChat payment … Now there is good news from overseas payment, keep up!

　　Alipay and WeChat are also easy to use overseas.

　　Nowadays, Alipay and WeChat payment let everyone "travel around the world without a wallet" and gradually become a reality. Currently:

　　Wechat: Wechat payment has landed in 12 countries and regions, and supports direct settlement in 11 currencies.

　　Alipay: Alipay has landed in 26 countries and regions and accessed more than 120,000 offline merchant stores. At the same time, Uber and Grab taxi services are supported in 70 countries and regions around the world, and consumption tax rebate services are provided in 23 countries.

　　Among them, the application for payment license of WeChat payment in Malaysia has been passed, which means that once it is implemented, Malaysian users can directly bind their bank accounts to WeChat payment, and can directly use ringgit to make payment when purchasing goods and services ~

　　Some overseas Chinese may have to ask, WeChat needs to provide domestic ID cards and bank cards to open WeChat wallets, which has stopped many overseas Chinese who do not have the above information.

　　But! Xiaoqiao tells you that in fact, WeChat has already announced that it allows users to bind overseas Visa, MasterCard or JCB credit cards. Although it can only be used for consumption, it can already meet the needs of overseas Chinese.

　　The specific steps for binding WeChat international payment credit card are as follows:

　　Method 1: Go to WeChat → "My Wallet" or "Wallet" → Wallet → Add an international credit card to be bound.

　　Method 2: In the shopping process, according to the prompts on the shopping page, enter the page of card binding and payment (enter the card number → fill in the card binding information → set the payment password → pay successfully → bind successfully).

　　At present, WeChat offers two mobile payment options:

　　1. For users who use Chinese mainland bank cards, at present, WeChat Pay and TenPay support the binding of savings cards and credit cards of mainland residents’ ID cards, passports, Hong Kong and Macao home visits cards and Taiwan compatriots’ cards.

　　2. For users who use non-mainland bank cards, non-mainland users can use WeChat to pay by binding Visa, Master and JCB international credit cards through conventional card binding methods.

　　This kind only supports consumption scenarios for the time being, and its scope of use includes WeChat wallet Jiugongge merchants and cooperative brands in the fields of e-commerce, O2O, travel and travel.

　　The second tax rebate is coming!

　　In tourist-intensive areas, Alipay provides real-time tax refund service for airports, including Incheon Airport and Gimpo Airport in South Korea, Changi Airport in Singapore, and major city airports in Germany, Italy, Finland, Spain, Netherlands, Sweden, Switzerland, Denmark and Norway.

　　Tencent Tax Refund WeChat applet has covered 26 countries and regions such as South Korea, Germany, Italy, Greece and Finland, and supports real-time tax refund at 77 airports around the world. Including urban reservation tax refund, airport real-time tax refund and return tax refund.

　　Please accept this detailed strategy of Tencent Tax Refund Pass:

　　1. WeChat scan code

　　When handling tax refund at the airport, users only need to fill out the tax refund form and stamp it at the airport customs, then go to the tax refund counter at the airport to scan the "Tencent Tax Refund Pass" applet and show the tax refund QR code, and the tax refund will be deposited in the change of WeChat wallet in RMB.

　　2. Urban reservation

　　Users can pre-examine the tax refund form and register the payment method at the reservation point set up by the tax refund company in downtown area, so as to quickly pass the machine verification when leaving the country and collect the money immediately.

　　3. Tax refund for returning to China

　　If the tax refund formalities cannot be handled in time overseas, as long as the user has the tax refund document in his hand and completes the customs seal, it can be mailed by SF Express for free, and finally the corresponding tax refund will be directly returned to WeChat wallet.

　　Other ways

　　There are two types of cross-border payment methods. One is online payment, including various electronic account payment methods and international credit cards; The other is the offline remittance mode.

　　First, online cross-border payment methods

　　1. Credit card collection

　　2. Paypal

　　3.Cashpay

　　4.Moneybookers

　　5. Payoneer

　　And so on……

　　Second, offline cross-border payment methods

　　1. telegraphic transfer

　　2. Western Union remittance

　　3. MoneyGram

　　And so on……

　　For example, China UnionPay is expanding its business in Africa. At present, 50 countries and regions in Africa have accepted UnionPay cards, including South Africa, Kenya, Mauritius, Seychelles, Uganda, Morocco and other places.

　　In the popular countries where China tourists travel abroad, such as Egypt, not only almost all ATMs support UnionPay card withdrawals, but also nearly half of POS terminals can accept UnionPay cards.

　　Pay attention to credit card theft

　　Zhu, who graduated from Southern University of California, was in the process of booking a plane ticket hotel for the whole family to come to the United States with a credit card, but unexpectedly, six strokes were stolen and more than 1,000 dollars were spent.

　　It turned out that his China credit card failed to be updated into a chip card or a magnetic stripe card in time, and its duplicate system was much simpler than that of a chip card.

　　So, if you still have a magnetic stripe card that is easy to copy, change it quickly! Change it quickly! Change it quickly! Say the important things three times!

　　Having said that, some overseas Chinese may feel glad that all my credit cards are used overseas. I would like to remind everyone here that overseas credit cards are often forged, and they are easy to operate!

　　Through careful investigation, the Criminal Investigation Brigade of the Public Security Bureau of Ruijin City, Jiangxi Province successfully destroyed a criminal gang that stole cash from domestic ATMs by forging overseas bank cards.

　　What are the common card theft traps?

　　1. Free Wi-Fi

　　Some people have stolen credit cards after connecting to public free WiFi. Unless the merchants explicitly inform them, WiFi without passwords in public places is likely to be used by criminals for "fishing".

　　2. Gift QR code

　　Some criminals can encourage users to scan the code in the name of "scanning the code to give gifts" by forging the QR code, and then steal the bank card information in the mobile phone. Therefore, do not easily scan the QR code from unknown sources!

　　What if the credit card is stolen?

　　1. Go to the nearest ATM or merchant for cash withdrawal or consumption at the first time. The amount does not need to be large, but you should keep the receipt for consumption to prove that the credit card is still with you.

　　2. Call the issuing bank immediately to apply for freezing the credit card. Most bank credit card loss protection clauses can only compensate the loss 48 hours before the user reports the loss, so we must hurry.

　　3. Find out the business information of the stolen brush records, and contact the businesses related to the stolen brush consumption records for investigation. If necessary, you can report to the local public security organ.

　　(Source: China Overseas Chinese Network official WeChat, Author: Zhou Ganxian, ID: qiaowangzhongguo)

Each participating unit:

The 2024 National Traditional Wushu Competition will be held in Xinbei District, Changzhou City, Jiangsu Province from November 17 to 21, 2024. In order to do a good job in the organization and reception of the competition, facilitate the participating units to formulate the competition plan, and ensure the orderly organization and work of the competition, the relevant matters are hereby supplemented as follows:

I. Registration

(1) Registration website:Http://ctwushu.justtool.com, technical service telephone: 18064684229..

(2) Deadline for registration: 24: 00 on October 25, 2024.

(3) Online registration is the way to register for this competition. Each team leader is required to complete online registration before the specified time, and the copy of the reported personnel’s ID card, responsibility statement (handwritten signature) and personal accident insurance policy (the warranty period must include the competition time) will be photographed and uploaded to the registration website as required.

(4) Team names are required to be within 10 Chinese characters, and the Organizing Committee has the right to delete team names with more than 10 Chinese characters.

Second, report for duty

All participating sports teams are requested to report to their hotels before 18:00 on November 17th. The organizing Committee will inform the team leaders to report to the hotel in advance according to the number of applicants from each participating unit.

Contact: Zhang Xia 13961442728　　

III. Entry Fees and Requirements

(1) Please report to the competition area and leave the meeting according to the specified time, and report on November 17 and leave the meeting on November 22, for a total of 5 days. The teams that report in advance and postpone the meeting will bear their own room and board expenses, and will not be refunded if they leave the meeting in advance. The standards for accommodation and meals in this competition are as follows:

1. Standard room: 320 yuan per person per day, and 360 yuan per overstaffed person per day;

2. Single room: 420 yuan per person per day, and 460 yuan per person per day for overstaffed staff.

(2) There is no registration fee for this competition.

(3) Each person shall pay the local transportation fee (including the overstaffed personnel) during the competition, 100 yuan.

(4) If each team needs to reserve a shuttle bus, please contact the person in charge of the shuttle bus station in the competition area one week before the competition. The pick-up price of Changzhou Benniu International Airport is 100 yuan/person (starting with 20 people), and it can also provide 7-seat and 14-seat car charter service, with the costs of 1,400 yuan/car and 2,000 yuan/car respectively. All the above costs refer to one way.

Contact: Sun Jie 19802526768

(5) If the applicant fails to report to the competition area for some reason after registration, the fee for verification shall be 100 yuan per person, which shall be borne by the applicant.

(6) In order to strengthen the management of the competition, all participants must stay in the hotel designated by the conference, otherwise they will not participate in the competition. Those who fail to eat at the specified time and meal times will not be compensated or refunded by the conference.

(7) In order to ensure the smooth check-in of registered athletes and reduce the waiting time for registration, all sports teams are requested to transfer the accommodation and local transportation fees to the following QR code account at one time before November 7:

Company name: Jiangsu Yunmai Sports Culture Media Co., Ltd.

Remittance remarks column: please indicate the name of the delegation, the number of payers, the number of men and women and the contact information of the person in charge for confirmation. Please send the remittance voucher to the mailbox before 18:00 on November 7, 2024.369000740@qq.com.

IV. Transportation arrangements

If you need to pick up the station, please send the electronic scanned version (with official seal) and the Word version of the Arrival and Departure Information Form of Sports Teams (Annex 2) to the mailbox of the Organizing Committee in 369000740@qq.com before 18: 00 on November 7, so as to arrange the pick-up and drop-off station.

Contact person: Sun Jie 19802526768

In view of the fact that train tickets and plane tickets have been sold in real-name registration system through the national network, all participating sports teams are requested to book their own return tickets before departure.

V. Others

(A) the time to complete the routine

1. Traditional boxing and equipment shall last no more than 2 minutes (except Tai Chi events).

2. The Tai Ji Chuan project lasts 3-4 minutes. When the drill reaches 3 minutes, the referee will whistle.

3. Tai Chi equipment project lasts 2-3 minutes. When the drill lasts for 2 minutes, the referee will whistle.

4. The sparring event shall last for at least 40 seconds (Tai Ji Chuan sparring for 2 to 3 minutes).

5. The collective project shall last no more than 6 minutes.

(2) When reporting for duty, athletes must submit the health examination certificate (including blood pressure, pulse test certificate and electrocardiogram) within 15 days before the competition, a copy of the ID card of the participants, a statement of responsibility (handwritten signature) and a personal accident insurance policy (the warranty period must include the competition time). You will not be able to participate in the competition if you are missing one of the above items.

(3) All participants in the competition must bring their ID cards so that they can register their accommodation and check in.

(4) In order to ensure the health of athletes, if they feel unwell or have other symptoms during training and competition, they should immediately report to the Organizing Committee and withdraw from the competition.

(5) Those who report in advance or postpone leaving the meeting, please arrange their own accommodation. Please contact the competition area if you report in advance. Hotel reservation and pick-up service can be provided at your own expense.

(6) Matters not covered shall be notified separately.

Appendix 1: Schedule

Appendix 2: Arrival and Departure Information Form of Sports Teams

Appendix 3: Statement of Responsibility

Competition organizing Committee　

October 17, 2024

Tengshi D9, an exciting luxury new energy MPV, is really the "leader" in the MPV market. Do you know that?/You know what? It has dominated the MPV luxury market in China for a long time, and it is a veritable "king" level! However, Tengshi D9 will not stop at the same place. Recently, it has undergone another "super evolution"-OTA upgrade! This upgrade, starting directly from the pain points of your daily car, has done a lot of practical "extra points" to let you experience an unprecedented sense of luxury travel.

For example, its new "sentry mode" and "clairvoyance" functions are simply the patron saint of car owners! Through remote real-time monitoring, your car is like an "iron man" guarded by 360 degrees, and you can feel at ease no matter where you are. Let’s talk about other 13 new functions and 10 optimization functions, such as adding a full-time wakeup-free function for the main driver, which can execute the vehicle control instructions without waking up, greatly improving the fluency and bringing a better new car experience; It also optimizes the intelligent voice wake-up reply language, increases the diversity of replies, and becomes a travel assistant who knows you better. Basically, every item is to make your car life more comfortable, smarter and safer.

Tengshi D9 has been constantly evolving, giving you an all-round MPV that can not only meet daily needs, but also bring super enjoyment. Whether it is a business reception or a family outing, Tengshi D9 can easily cope with it, bringing you a space and intelligent experience like a "luxury flat floor". This is the true choice for high-end travel!

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Roewe RX5 has a body size of 4655*1890*1664mm and a wheelbase of 2765 mm.. It has smooth body lines and gradually tightens from front to back, creating a sense of movement. In addition, the Roewe RX5 is equipped with 18-inch rims and 215/60 R18 tires, which makes the whole vehicle more full and powerful.

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Roewe RX5 is equipped with a 1.5T L4 engine with a maximum power of 138kW and a maximum torque of 300 N m. With the 7-speed wet dual-clutch gearbox, it provides excellent power performance and smooth shifting experience.

According to the evaluation, the exterior design of Roewe RX5 is undoubtedly a bright spot. It not only has a classic and attractive shape, but also has a harmonious body proportion and a high degree of recognition, which meets the aesthetic requirements of young people. In particular, the domineering feeling of the front face and the delicate workmanship of the body paint make the owner feel proud and have a special face when driving out.

　　Members of the choir in red army uniforms are singing "Long March Songs". Photo by Xu Xiaojing

　　Get up early and run around the health trail of Beigushan for a few laps, and feel the hearty sweat; In the afternoon, after roaming the sea of books in the farmer’s bookstore, hide in the quiet little garden and breathe fresh air in the green oxygen bar; In the evening, walk into the people’s stage and watch a wonderful performance written and directed by the masses, so that the soul can enjoy the cultural journey … … In Lianyun District, Lianyungang City, the cultural benefit project allows everyone to enjoy the cultural dividend, and the people’s happiness and satisfaction have been effectively improved.

　　Huimin activities play a happy life movement for the people.

　　"We are walking on the main road, full of high spirits and high morale … …” A song was sung as a quotation, which focused the attention of the audience on the stage. On the evening of June 26th, a mass art performance celebrating the centenary of the founding of the Party in Lianyun District entered Xugou Street. Nearly 200 social workers, employees of enterprises and institutions, retirees and kindergarten children wrote, directed and performed the red song and dance Ode to Yimeng, instrumental performance of My People，My Country, paper-cut catwalk, China Red Flying on Paper, Communist Successor and other cultural programs for the public.

　　"The days are really good now. Cultural activities are one after another, and ordinary people can see high-standard performances for free at their doorsteps!" Wang Chunxia, a resident of Xugou Street, looks happy.

　　In April this year, Lianyun District officially launched a series of mass literary and artistic performances to celebrate the centenary of the founding of the Party. Relying on the new era civilization practice center (station), it adopted the organizational model of "the center takes the lead, the community sets the stage, and the masses take the lead", giving full play to the creative advantages of the masses’ literary and artistic backbones, arranging and staging a series of original literary and artistic works for the masses to learn from the history of the Party, so that the masses can deepen their understanding in creation, tour and watching.

　　"As an important part of the series of activities to celebrate the centenary of the founding of the Communist Party of China (CPC) in Lianyun District, the mass art exhibition will continue to tour other streets to guide the people to inherit the red gene and continue the red blood, so that ‘ Always follow the party ’ The concept is rooted in everyone’s heart. " Zhou Meng, head of the activity project of the New Era Civilization Practice Center in Lianyun District, said.

　　Combining the study and education of party history with the culture benefiting the people, up to now, the whole region has carried out the "Hundred Years Road, Mountain and Sea Love" — — Lianyun District celebrated the 100th anniversary of the founding of the Party with a chorus competition, a large-scale red classic epic chorus concert celebrating the 100th anniversary of the founding of the Party in Lianyun District, and an open theme party class in Lianyun District, with nearly 10,000 people participating in the performance. These cultural activities with rich connotations and distinctive features are welcomed and praised by the broad masses.

　　Students listen to the celebration of the centenary of the Communist Party of China (CPC) in Taoyuan Bookstore. Wang Chunshe

　　Farmhouse Bookstore to Build a "Cultural Granary" for Rural Revitalization

　　In the farmer’s bookstore in Huangya Village, Yunshan Street, there are all kinds of tables, stools and bookshelves in the small bookstore, and more than 3,000 books are neatly placed, emitting a strong book fragrance.

　　"Since the village has a farmer’s bookstore, to the bookstore ‘ Charging ’ There are more and more people, and many villagers spontaneously come to the farmer’s bookstore every day to choose books they are interested in, learn about getting rich information, and learn from knowledge. " When it comes to the improvement of rural cultural environment by farmer’s bookstore, the villagers have raised their thumbs.

　　In order to effectively solve the problems of farmers’ "difficulty in buying books, borrowing books and reading books", Lianyun District vigorously promotes the project of benefiting the people. At present, there are more than 59,000 books in 47 farmer’s bookstores in the whole region, and the farmer’s bookstores are open all day. Villagers can not only read books in the bookstores, but also borrow them home, and learn from books about breeding, planting, cooking, fitness, science and technology. Relying on the platform of farmer’s library, villages have also organized colorful reading activities, and insisted on combining the construction of farmer’s library with the construction of reading for the whole people and reading books, thus effectively enhancing the vitality of farmer’s library.

　　In the front line of study and education of Party history, one by one "farmer’s bookstore" has also become a "new position" for children to learn and a "charging station" for teenagers to supplement "red energy".

　　On the morning of July 1st, I walked into Taoyuan Bookstore in Baoshan Village, Sucheng Street, and books were neatly placed in the reading area of Party building, covering the history of the party, policies and regulations within the party and party affairs knowledge. Twenty left-behind children in the area are watching the celebration of the centenary of the founding of the Communist Party of China (CPC) and listening to the important "July 1st" speech by the Supreme Leader General Secretary.

　　This year, Lianyun District innovatively carried out reading practice activities such as "Red Bookstore My Dream" and "New Era Rural Reading Season" with the farmer’s bookstore as the carrier, guiding and encouraging rural children to read more and better books, cultivating and practicing socialist core values, and inspiring rural children’s feelings for home and country and patriotic enthusiasm.

　　Let the study and education of party history leave no "dead ends". At present, Lianyun District has upgraded all the farmer’s bookstores in its jurisdiction into red "post stations" for the study and education of party history, set up a study area for party history, enrich books on party history, and make farmer’s bookstores a new position for learning party history, understanding ideas, doing practical things and opening up new opportunities.

　　Students from Haizhou Bay Primary School visited the theme exhibition hall in Lianyun District New Era Civilization Practice Center. Photo by Huang Chuyu

　　Cultural venues become the landscape of mass culture and education.

　　"Rich in books and elegant environment, reading here is a pleasure. Instead of going to tourist attractions to see people crowded, it is more meaningful to study and charge. " On the morning of June 20th, in the reading area on the second floor of Lianyun District Library, Jiang Wei, a citizen, was fascinated by the silent Don River. In the classroom next door, his 5-year-old son is experiencing handcrafting. The novel way of activity makes the little guy dance with excitement.

　　In the Science and Technology Experience Center, Cai Ziyao, who is only 9 years old, stopped in front of the Sun-Earth-Moon Running Instrument and listened carefully to the narrator’s story. "Every time I make new discoveries, I can learn new knowledge every time. It seems that the door of knowledge is opening to me here." Cai Ziyao said excitedly.

　　Cultural venues are an important symbol of a city’s cultural development level, the core of urban civilization, recording the massiness of history and leading the forefront of science and technology culture. In recent years, Lianyun District has invested more than 15 million yuan to build a district-level new era civilization practice center with a total of four floors and nearly 14,000 square meters, providing citizens with a comprehensive place integrating learning, leisure and practice.

　　Lianyun District New Age Civilization Practice Center will integrate cultural centers, libraries and gymnasiums, move into the Civic Ethics Hall, and build new functional rooms such as moral lecture hall, theoretical workshop, volunteer home, juvenile class and civilized Lianyun Exhibition Center, so as to achieve perfect positions, proper management, meet the demand, and realize the sharing, openness and networking of position construction. At the same time, in combination with reality, we will integrate all kinds of resources, promote the establishment of new era civilization practice stations in 9 townships and streets, set up new era civilization practice stations in 46 administrative villages (communities), set up 6 new era civilization practice bases in scenic spots and square parks, and set up new era civilization practice points in 216 organs, enterprises, institutions and civilized units, extending the reach of culture and education to the masses.

　　It is reported that during the summer vacation, Lianyun District will also rely on the New Era Civilization Practice Center to launch a "colorful summer" around the theme of "Celebrating the 100th anniversary of the founding of the Communist Party of China (CPC)" — — The "Little Red Army" red practice series activities offer colorful interest classes and hold a series of cultural activities for young people. "I hope to cultivate children’s aesthetic taste and cultivate their artistic interest and feelings of loving their hometown and motherland through a series of red activities." Zhou Meng, head of the activity project of the New Era Civilization Practice Center in Lianyun District, said.

　　With the continuous improvement of the supply system of public cultural products and services, Lianyun people’s mental outlook has taken on a new look. In rural areas, rich cultural and recreational activities have changed the people’s concept of life, with more harmonious neighborhoods, simpler rural customs and more modern pursuits; In the city, with the rise of cultural landmarks and the improvement of cultural facilities, reading has begun to integrate into life, and watching performances has become a fashion. Culture benefiting the people is condensing the positive character of this city. (Huang Chuyu)

　　It is said that good mountains and water produce good tea, which is the case in Wuyishan, Fujian.

　　Walking into Wuyishan Swallow Nest Ecological Tea Garden, it is full of green and fragrant tea. There are all kinds of birds and insects in a row of tea trees, just like a miniature ecological circle.

　　"We interplant soybeans in summer and rape in winter. After the rapeseed is finished, it is a good nitrogen fertilizer to bury the rapeseed. " "Compared with before, the taste of tea is sweeter and more fragrant, the foam resistance of tea is improved, and the quality rate of tea is increased by more than 20%."

　　The demonstration plot of Yanzichen Tea Garden adopts the rotation mode of "organic fertilizer+green manure". After the application of organic fertilizer in winter, rape is planted, and it is mowed and buried in the soil at the end of March. After the end of spring tea, soybean is interplanted in the border. While protecting the ecology, let the tea industry increase production and increase efficiency.

　　△ On March 22nd, 2021, General Secretary of the Supreme Leader visited Yanzike Ecological Tea Garden in Xingcun Town, Wuyishan City, Nanping, Fujian Province.

　　On March 22, 2021, General Secretary of the Supreme Leader, who was investigating in Fujian, came here to see the growth of spring tea and understand the development of local tea industry. The Supreme Leader stressed that it is necessary to do a good job in tea culture, tea industry and tea science and technology, adhere to the direction of green development, strengthen brand awareness, optimize the marketing and circulation environment, and lay a solid industrial foundation for rural revitalization.

　　△ Workers of Xianfan Tea Factory in Xingcun Town, Wuyishan are making Wuyi Rock Tea.

　　Rural revitalization is the only way to achieve common prosperity. Looking at the whole country, tea trees and tea gardens have broadened the channels for farmers to increase their income and become rich, paving a promising road to common prosperity.

　　Pingli County, Shaanxi Province, is located at the junction of Shaanxi, Hubei and Chongqing provinces. This is a tea town with a long history, which was one of the eight major tea areas in China as early as the Tang Dynasty.

　　On April 21, 2020, General Secretary of the Supreme Leader came to a tea garden in Jiangjiaping Village, the old county town of Pingli County. At the beginning of the spring rain, the general secretary walked up the steps along the muddy path and came to the tea farmers who were working in the tea garden.

　　△ On April 21st, 2020, General Secretary of the Supreme Leader visited the tea garden in Laoxian Town, Pingli County, Ankang City, Shaanxi Province.

　　On the high mountain, a ridge of tea trees is growing vigorously.

　　"The tea-picking season lasts for three months every year, and you can get more than 200 pieces in a fast day, and there are also hundreds of pieces. As you said, Lucid waters and lush mountains are invaluable assets! " Tea farmers showed the General Secretary the newly picked "Jin Yezi" in the bamboo basket.

　　"People don’t live up to the castle peak, and the castle peak will live up to people." The general secretary said happily, "I hope that the villagers will get rich because of tea and prosper because of tea, and get rid of poverty and run a well-off society!"

　　When leaving, General Secretary of the Supreme Leader turned around and said, "Your place is already changing, and it will become better in the future."

　　The tea garden visited by the General Secretary was founded in 1974 and is located on the hillside of the middle reaches of the Yellow River at an altitude of more than 600 meters. Here, the ecological environment is excellent, the daytime illumination is sufficient, the tea produced is pollution-free, and it has the rich tea fragrance of camellia.

　　△ Tea farmers in Pingli County introduce new tea knowledge in the live broadcast room.

　　"Live broadcast with goods, tea is popular. Before Qingming, the handmade fried tea at home sold for 1,100 yuan per catty. " Shen Xiaoyan is a young entrepreneur who has returned to her hometown. Her family has a 10-mu tea garden. Her parents pick and make tea, and she sells it online. There are 2,750 mu of tea gardens in Jiangjiaping Village, Pingli County, and 186 households in the village have become rich through tea.

　　Not only that, the tea in Jiangjiaping Village has also driven the surrounding rural workers. Chen Guiying, a villager who married from Jiangjiaping Village to Ma ‘anshan Village, takes the villagers to work in Jiangjiaping Tea Garden every spring, and can earn more than 100 yuan by picking tea every day before and after Qingming Festival.

　　△ Villagers in Jiangjiaping Village, the old county town of Pingli County are picking tea in the tea garden.

　　In 2022, the tea garden area in Pingli County was 250,000 mu, and the total tea industry was 17,000 tons, with an output value of 1.856 billion yuan. More than 100,000 people in the county are engaged in tea-related industries, which drives the per capita income of rural residents to increase by 3,584 yuan, accounting for 30.45% of the disposable income of farmers. Tea industry has become the first industry for rural revitalization in Pingli County, basically achieving the goal of "one acre of garden per capita and 10,000 yuan per household".

　　In response to the words of the general secretary, the lives of the villagers are getting better.

　　A leaf not only enriches the people, but also brings the hope of getting rich to a small mountain village far away from Qian Shan.

　　Tunshang Village, Pu ‘an County, Guizhou Province is located in the hinterland of Wumeng Mountain, with the highest elevation of over 1,800 meters and only half an acre of cultivated land per capita. The village has tried to develop industry on sloping land, but due to the limitation of natural environment and traffic conditions, it is difficult to produce high yield and sell crops. Villagers have gone out to work.

　　More than four years ago, Huangdu Village, Anji, Zhejiang Province donated the "Baiye No.1" poverty alleviation tea seedling in Tunshang Village, bringing hope of getting rich to the small mountain village. In 2022, tea trees officially ushered in the first harvest season.

　　△ Villagers fertilize tea seedlings in the "Baiye No.1" Thanksgiving Tea Garden in Tunshang Village, Pu ‘an County, Guizhou Province.

　　"The monthly income from working is two or three thousand yuan, which is much more than before!" Four years ago, Tan Huaai was a poverty-stricken household who set up a file in Tunshang Village, Sweet Potato Town, Pu ‘an County, Guizhou Province. The husband is in poor health and needs to be taken care of, and the two children are still at school. When the village proposed to develop a tea garden, Tan Huaai hesitated for a long time before transferring his 8 mu slope. "At that time, I was worried that the tea garden would not develop and eating would be a problem."

　　"The tea garden has driven us and 2020 people from 691 households in surrounding villages to increase their income. Since 2020, the income from working has exceeded 11 million yuan." Looking at the tea tree in Manshan, Konglingjin, secretary of the Party branch of Tunshang Village, introduced it. Taking the opportunity of receiving 2,000 mu of white tea seedlings, Puan County has developed the tea industry according to local conditions. Now, the total area of tea gardens has expanded to 183,000 mu, including 13,000 mu of "Baiye No.1", and the comprehensive annual output value of tea is nearly 1.7 billion yuan.

　　In Anji, Zhejiang Province, the planting area of white tea has exceeded 200,000 mu, with a total output value of more than 3.1 billion yuan, which has increased the per capita income of farmers in Anji County by more than 8,600 yuan, accounting for about 24% of the per capita disposable income of farmers. In 2021, the regional public brand value of Anji White Tea reached 4.517 billion yuan, and it was selected as one of the top ten in China for 12 consecutive years.

　　△ On April 9, 2003, the supreme leader comrade, then secretary of Zhejiang Provincial Party Committee, gave a high evaluation of Anji White Tea "a leaf is rich for the people" when investigating in Huangdu Village. A stone tablet engraved with the words "A leaf enriches the people" stands beside the 10,000-acre tea garden in Huangdu Village (photo taken on February 21).

　　In April, 2018, 20 party member from Huangdu Village wrote a letter to the Supreme Leader General Secretary, reporting the situation of growing white tea in the village and proposing to donate 15 million tea seedlings to help people in poverty-stricken areas get rid of poverty. The General Secretary of the Supreme Leader made important instructions to emphasize that "people who dig wells will not forget when they eat water, and the party’s grace will not be forgotten when they get rich", which is very well said. Strengthening the consciousness of thinking about the source of drinking water, not forgetting the party’s kindness, and carrying forward the spirit of sharing worries for the party and helping the rich first are of great significance for winning the battle against poverty.

　　△ Tourists take pictures in the coffee shop beside the 10,000-acre tea garden in Huangdu Village, Anji County, Zhejiang Province (photo taken on February 21).

　　Since then, Anji County has successively donated "Baiye No.1" tea seedlings to five counties in Pu ‘an, Yanhe, Leishan, Qingchuan, Sichuan and Guzhang, Hunan, and sent agricultural experts to stay in the station for a long time.

　　△ Qian Yirong (first from left), an agricultural technology expert in Anji County, Zhejiang Province, guides the staff in the "Thanksgiving Tea Garden" in Tunshang Village, Sweet Potato Town, Pu ‘an County, Guizhou Province.

　　The donated white tea has driven more than 6,600 local poor people out of poverty and increased their income, and all the 37 poverty-stricken villages have been lifted out of poverty. The white tea industry has continued to grow and become the leading industry for rural revitalization.

　　Tea not only allows Anji, Zhejiang Province to join hands closely with the people in three provinces and five counties in the central and western regions, but also becomes a pillar industry for rural revitalization in many places.

　　"The general secretary said that Liubao Tea is very famous! The general secretary also asked me if Liubao tea could be brewed and boiled. Is it better to keep it as long as possible? He also asked us if Shanping Village had its own tea brand, and told us to make our own brand and make the tea industry bigger and stronger. "

　　On October 26th, 2022, Zhu Xuelan, the representative of the 20th National Congress and secretary of the Party branch of Shanping Village, Liubao Town, Cangwu County, Wuzhou City, Guangxi Province, shared with you the face-to-face scene of his delegation in Guangxi.

　　△ On October 17, 2022, General Secretary of the Supreme Leader participated in the discussion of the party’s top 20 Guangxi delegations.

　　Liubao tea, which is famous for its "red, strong, old and mellow" and unique betel nut fragrance, is named after its place of origin, and the grand occasion of the "tea boat ancient road" has been talked about so far. Liubao tea, which has been passed down for thousands of years, has a set of high-standard production technology. However, the production process of each household in Shanping Village is not uniform, and the quality of tea is uneven.

　　Born in a "tea-making family", Zhu Xuelan was immersed in tea fragrance since she was a child. Looking at the tea trees in the village, she decided to disclose her tea-making skills at home.

　　"How can ancestral craftsmanship be passed on to outsiders?" When the idea was first put forward, it was opposed by her family, but Zhu Xuelan had her own insistence. "If the industry wants to develop, it is certainly not as good as the development of the group. Only by playing your own brand can you really do a good job in the industry."

　　The small bungalow where she cooked tea became a "classroom", and Zhu Xuelan set up a "tea garden lecture hall". People in Shanping Village and neighboring villages and towns all came here for advice. Nearly a thousand tea industry practitioners have mastered the traditional tea-making technology, and the tea fragrance of Liubao tea in the village has become more mellow.

　　Nowadays, the local area explores the mode of "tea+health+tourism" and actively builds Liubao tea industry (core) demonstration area and "national characteristic town". The annual per capita income of villagers exceeds 20,000 yuan, and the annual output value of Liubao tea core producing area is about 1 billion yuan.

　　Zhu Xuelan said happily: "More than ten years ago, my daughter-in-law came to my house and walked for more than four hours on the mountain road. She wanted to go back to her family without entering the door. Today’s Shanping Village, not only local girls don’t want to leave, but also foreign girls want to marry, and many foreign village boys also want to be door-to-door sons-in-law! "

　　△ Zhu Xuelan (second from right) leads the villagers to pick tea.

　　A leaf, a total of rich.

　　Getting rich "Jin Yezi" has become an industry that drives one villager to get rid of poverty and become rich, and continues to exert its strength and support hope in rural revitalization.

Yemeni Houthi armed forces said on the 16th that the organization launched a drone attack on the southern Israeli port city of Eilat that day, hitting an "extremely important target".

Yahya Zarrea, spokesman of Houthi armed forces, issued a statement on the same day through Masila TV station controlled by the organization, saying that in order to support Palestinian and Lebanese resistance forces, Houthi armed forces dispatched several drones to carry out military strikes against Israel and successfully hit the target.

Zarrea said that Houthi forces will continue to attack Israeli cities and ships related to Israel until Israel stops its "aggression" against the Palestinian Gaza and southern Lebanon.

After the new round of Palestinian-Israeli conflict broke out in October last year, Houthi armed forces frequently used drones and missiles to attack ships associated with Israel in the Red Sea, Arabian Sea and other waters, and often attacked Israeli land targets, demanding that Israel stop its military operations in the Gaza.

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Editor’s note:

Do you still buy good shops?

As the first high-end snack brand, Liangpin Store has been expanding intensively, but now it has frequently announced price cuts due to unsatisfactory profits …

Why did the road of "expensive price" once work and now it doesn’t work?

I recommend you to read this article.Let’s see why good shops are getting harder and harder to do business.

There are a lot of things going on in the good shop recently.

First, on November 27th, Liangpin Store announced that it would implement the largest price reduction for the first time since the brand was established 17 years ago.The average price of 300 hot-selling products was reduced by 22%, with the highest drop of 45%.

Then, Zhao Yiming Snacks, a snack discount store, was openly torn and caught in a lawsuit.

There are indications that good shops that used to be proud of "high-end snacks",It seems that you have to put down your posture and make some changes to survive.

Founder Yang Yinfen mentioned in an open letter: "Good shops should reduce the cost and realize the price close to the people.Everyone thinks it is expensive, so it must be changed, and if it remains unchanged, it will die. "

In addition to the expensive price, DT Business Watch is more curious: What happened to the good shop? Why did the road of "expensive price" once work and now it doesn’t work?

Street snack shop, get e-commerce bonus.

In August 2006, Liangpin Store opened its first store opposite Wuhan Square.

Like most newly opened small shops on the street, the newly opened good shop has an area of only 30 square meters, with a total of four employees, and the promotion method is also very grounded-by Yang Hongchun, who just stepped down as chairman,Lead the shop assistants to invite pedestrians to try it for free at the door.

In that era when consumers mainly went to the small shops downstairs and supermarkets to buy snacks, the snack collection store form of good shops "bringing delicious snacks from all over the world to customers’ doorsteps" was a model innovation.

At that time, brands with similar models only came to Iraq, but the stores in Iraq were concentrated in Jiangsu, Zhejiang and Shanghai, while the good shops were in Wuhan.Both are offline channels, so there is no direct competition.

Under this new mode with freshness, good shops first gained popularity in Wuhan, and then set up shops intensively in Central China with Wuhan as the core.

However, the real leap of good shops depends on e-commerce.

In 2012, Liangpin Store established an e-commerce company. This year, it can be said that it is the first round of reshuffle between snack brands.

On the one hand, it is the smell of herbs that have been in the online channel for less than two years.In 2012, online sales have reached 140 million yuan.

On the other hand, Want Want, an old snack brand that mainly relies on traditional channels, broke through the highest point of HK$ 170 billion in 2013.Caught in three consecutive years of negative growth.

In 2012, the good shop that bet on e-commerce realized the soaring from a regional snack brand to a future snack industry giant by e-commerce.

In 2015, the online sales of good shops exceeded 820 million yuan.In 2016, Liangpin Shop won the title of No.1 in the category of Double Twelve Leisure Snacks. According to the prospectus of the good shop, during 2016-2019, in the company’s main business,The proportion of online income increased from 33.69% to 48.58%.

In the stage of taking off by e-commerce, the good shops opened up the shares that still mainly rely on offline channels.But at the same time, it also ushered in a new opponent-three squirrels who mainly attack the e-commerce platform.

In 2019, the revenue of good shops was 7.71 billion yuan.Revenues from Iraq and three squirrels were 4 billion yuan and 10.2 billion yuan respectively.

Good shops break through by "high-end"

From the perspective of revenue, before 2022, three squirrels always pressed one end of the good shop.

In the position of the second child, the good shop hopes to target a specific group of people.Differentiate in brand positioning.

Since 2015, good shops have been through cooperative variety shows, film and television dramas, etc.Marketing to specific groups of people.

From Where’s Dad Going 3 to Creation Camp 2019, and then to Brother with Thorns, and from Ode to Joy 2 to Mr. Love and the Silent Truth, etc., good shops are aimed at the main consumer groups of the brand.Young mother aged 18-40, exquisite white-collar worker.

Embarrassed, however, the above marketing methods can also be seen in three squirrels. For example, in Ode to Joy 2, a good shop was implanted, while in Ode to Joy 1, when the five beauties of Ode to Joy were trapped in the elevator, Andy played Qiu Yingying as "there are three squirrels I like to eat best".

Good shops need a new story, a new story that can be different from other brands.

In 2019, when three squirrels were listed with the title of "the first national snack", the good shop announced in January of the same year:Brands should be positioned as "high-end snacks".

In order to go to the "high-end", the good shop first replaced the LOGO of the cartoon with a simple text pattern.At the same time, hand in hand with fashion photographer Man Chen, made a "snack blockbuster".

In the site selection of stores, good shops intensively plunge stores into shopping centers.

According to the media interview with Chen Zhangwei, the head of Liangpin Shop Development Center in 2019: As of July 1, 2019, Liangpin Shop has more than 800 shopping malls.In the first half of 2019, 70% of the 200 new stores were located in shopping centers.

For consumers, the most obvious embodiment of high-end is,It may be more and more exquisite packaging and more and more expensive prices.

We compared the per capita consumption of major snack brands. Before the price reduction, the unit price of good shops reached 56.5 yuan, which was higher than brands such as Laiyifen and Three Squirrels, and ranked first among the above snack brands.

Take the "peeled fragrant melon seeds" sold well in good shops as an example. Before this price reduction, a bag of 120g was sold above 10 yuan.Qiaqia white melon seeds with similar products cost only 15.8 yuan for 500g.

"A bag of more than a dozen dollars, literally hundreds in buy buy, but there are not many things in a bag" may be the feeling of most people to a good shop.

This kind of "high-end", which is mainly embodied by high price, exquisite LOGO/ packaging and tall stores,At the beginning of the implementation, quite a few people did pay the bill.

According to Nielsen’s survey, as of October 2019, 47% of consumers in key first-and second-tier cities in China recognized that good shops had the characteristics of "high-end snacks".

Why do people buy?

One explanation is that,Under the "high-end" marketing, I really believe in the quality and brand power of good shops.

Another answer may be: if you feel "face-saving", you can give gifts.

In the little red book, there are many notes about receiving "good shops" as company benefits. Among the titles and comments, there are many: In which direction can you kowtow to meet such a boss and fairy company? …….

In 2022, Liangpin Store pointed out in the financial report that the operating income of group buying business increased by 53.49% year-on-year.Mainly depends on the sales scene of using the product as a "gift".

That is to say, in 2022, the revenue of good shops exceeded three squirrels and became a brother in the snack food industry.

After being a "first brother"

Good shops are not easy to sit back and relax.

It’s not easy to sit in the good shop of the snack throne.

As described above, for consumers, the "high-end" of good shops reflects,More focus on stores, packaging and advertising, rather than the product itself.

From the perspective of production chain, to be a "all-category" good shop is essentially the way of "brand+channel". In the business process, the good shop adopts OEM mode-that is, the company is responsible for exploring product categories, developing new products,The processing links are provided by certified suppliers.

In 2022, there were 1655 omni-channel SKUs in good shops, and 603 new products were launched in the whole year.However, the R&D expense rate of good shops has been below 0.6%.

The founder of "Daily Black Clever" once shared in an interview that there was a common situation of "sharing supply chain" among domestic snack brands adopting OEM mode. When the same foundry establishes cooperation with different brands, an explosive product will soon be copied by other manufacturers after it appears.In the end, the product fell into a homogeneous situation.

In other words, snacks in good shops are produced by foundries and then sold under brand names.It is not only difficult to achieve differentiation in product taste, but also difficult to guarantee quality.

Last year, a good shop was "hung" on the hot search because the moon cake products ate plastic paper. As of December 14th, 2023,In the case of black cat complaints, there were 2210 complaints about good shops.

Even worse,Selling such an expensive good shop has a low profit margin.

Compared with the major listed snack food companies in China, in 2022, the revenue of good shops was higher than that of qiaqia food.But the profit margin is almost a quarter of that of qiaqia.

"High-end" good shops can’t be sold.

Time comes to 2023,Life in a good shop is really hard.

Judging from the financial report, in Q1-Q3 of 2023, the total revenue of good shops was 5.999 billion yuan, a year-on-year decrease of 14%; The net profit attributable to the mother was 191 million yuan, a year-on-year decrease of 33%, of which the net profit attributable to the mother in Q3 was 02 million yuan, a year-on-year decrease of 98%.

In the past, the "snack brother" is now going to the test of life and death. What went wrong?

First, it is the stall of e-commerce. Since last year,The online channel revenue of good shops has already shown fatigue.

In 2022, the e-commerce channel revenue of Liangpin Shop was 4.698 billion yuan, down 3.3% year-on-year.By 2023, the stall of e-commerce continues.

The weakness of e-commerce is not just a problem encountered by good shops. The three squirrels who rely more on online channels also have a hard time: in the first half of this year,The revenue of three squirrels on Tmall and JD.COM e-commerce platforms decreased by 29.49% and 41.11% respectively.

On the one hand,The dividend period of the rapid development of e-commerce has passed, and it is inevitable that the growth rate of traffic will slow down.

On the other hand, with the development of the Internet, information is becoming more and more transparent, and more people know that high-end quality shops are actually "factory-branded goods". In that case, why not go directly to the "homologous factory"?

In the little red book,In the past 90 days, there have been more than 4,500 notes related to "Snacks Pingti", "Snacks Homology" and "Snacks Suppliers".

Good shops, three squirrels and herbs are all frequent customers who have been replaced in the "snack replacement".

And offline channels,Good shops have encountered more aggressive "mass-selling snack shops".

According to the data of Narrow-door Dining Eye, Zhao Yiming discount snacks, which started in 2019, opened 1,441 stores in 2023 alone.Almost three times that of a good shop.

It is also a snack collection store. Although the product quality of discount snack stores is controversial,But it is true that stores are wider and the prices are cheaper.

In previous interviews, Yang Yinfen thought that the discount snacks: "(with good shops) have different business models and different operating costs.Brand positioning is different, and industry ecology is different."

But,These "differences" do not seem to avoid the positive encounter between the two.In a recent interview, Yang Yinfen said frankly that the difficulty of good shops at present is related to "the discount snack shops in the industry are under siege online".

Write at the end:

On the surface, the reason for the decline of good shops is the failure of e-commerce channels.In essence, the price and quality are not equal.

In the past, people would pay for it because of "consumption upgrade", "brand story" and "celebrity endorsement". Now, the Internet has gradually eliminated the information gap, consumption has returned to rationality, and cheaper competitors have appeared.Fewer and fewer people are willing to pay for good shops.

In other words, on the snack track, a good story may really be better than a heartfelt sentence from consumers-delicious is not expensive.

(Title map/header map Source: @ 亵亵亵亵亵亵亵 official Weibo)

Text: Shi Youqi Data: Shi Youqi

Edited by Zhang Chenyang count: Zheng Shuya

Yunying: Su Hongrui Supervision system: Li Jingyu

Today’s interactive topic:

Do you think there is still a chance for a good shop to become popular?

Welcome to leave your opinion in the comment area ~

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China Consumer News Tianjin News(Reporter)Wu bofeng) On September 19th, the Automobile Evaluation Management Center of China Automobile Center (Hereinafter referred to as China Automobile Evaluation.The second media conference in 2024 was held in Tianjin. The latest evaluation results of China Intelligent Networked Vehicle Technical Specification C-ICAP and China Green Vehicle Evaluation Specification C-GCAP, as well as the recommended list of medium and large new energy cars in the first issue of CCRT Car Selection Guide, were announced at this conference.

In order to achieve a comprehensive evaluation of intelligent networked vehicles, C-ICAP technical regulations cover assisted driving, automatic driving, smart cockpit and information security. C-ICAP (version 1.1) mainly evaluates the auxiliary driving unit and the intelligent cockpit unit. In the driver assistance unit, the driving assistance items include basic driving assistance (mandatory item) and pilot driving assistance (additional item), and the parking assistance items include basic parking assistance (mandatory item) and memory parking assistance (additional item). The initial star rating of the auxiliary driving unit is determined by the score rate of required items. For vehicles with 4-star required items, if the score rate of additional items exceeds 85%, the final star rating can be increased by "☆". In the smart cockpit unit, professional evaluation is mainly carried out around three dimensions: intelligent interaction, intelligent escort and intelligent service in the car cockpit.

The evaluation results of six models were released, namely, Datong G90, Tucki X9, Deep Blue SL03, Tengshi N7, Wenjie M9 and Zhijie S7. According to C-ICAP (version 1.1), Tucki X9, Deep Blue SL03, Tengshi N7, Wenjie M9 and Zhijie S7 won "5 stars+"for driving assistance, Deep Blue SL03, Wenjie M9 and Zhijie S7 for parking assistance, and Tengshi N7, Wenjie M9 and Zhijie S7 for smart cockpit.

So far, C-ICAP (version 1.1) has released the evaluation results of 12 models. The implementation of C-ICAP (version 1.1) has played an important role in promoting the development of intelligent networked automobile industry. On the one hand, it provides experience for the implementation of relevant policies and standards, and serves the government industry management; On the other hand, it guides the development of enterprise intelligent networking technology and promotes the improvement of product performance. At the same time, the comprehensive and rich evaluation results also provide professional reference for consumers to choose cars, promote users to form rational cognition and guide scientific consumption.

In the low-carbon evaluation of C-GCAP, the evaluation results of eight models were released, namely, Datong G90, Tucki X9, eπ007, Extremely Fox Alfa T5, Volvo EX30, Hechuang V09, Weipai Gaoshan and Zhijie S7. According to C-GCAP (Trial Edition), the green performance of vehicle health, energy efficiency and low carbon were tested and evaluated, and the star ratings were evaluated respectively.

The evaluation results show that seven models, such as Tucki X9 and eπ007, received five-star evaluation for their health, six models, such as Chase G90 and Extremely Fox Alfa T5, received five-star evaluation for their energy efficiency, and seven models, such as Volvo EX30 and Zhijie S7, received five-star evaluation for their low carbon.

At the press conference, China Automobile Assessment also released "Insight into the Current Situation of Automobile Assisted Driving in China in 2024", which systematically summarized the application status of automobile assisted driving technology in China from the authoritative perspective of professional automobile assessment, and made in-depth interpretation and forward-looking analysis of various key development indicators.

Following the brand rejuvenation and upgrading of CCRT at the first media conference in the first half of the year, China Automobile Evaluation made new moves and released the first recommendation list of CCRT Car Selection Guide. The medium-sized and large-sized new energy car market is the first market segment investigated after the implementation of the new CCRT. Based on the sales volume and heat of the models in the market, 26 models were selected by China Automobile Evaluation. After consumer insight and user research, 9 recommended models were finally determined to be included in the first official consumption guide product "CCRT Car Selection Guide".

With the formal implementation of the 2024 edition of C-NCAP, C-ICAP and C-GCAP, the assessment of automobile safety, green and intelligence has reached a new level. At the same time, CCRT has been transformed and upgraded, which is closer to consumers. China Automobile Evaluation will actively play the role of professional automobile evaluation institutions and continue to push the automobile industry forward to the profound changes of great safety, intelligence and green. At the same time, we continue to pay attention to the characteristics of road traffic in China and consumers’ demand for car selection. Through independent, fair, professional and open testing and evaluation, we will be a good consultant for consumers to choose cars and promote the improvement of car quality and the application of new technologies.